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Executive Research Readout Deck Builder

Turn a completed research study into a tight, presentation-ready slide deck.

What is the Executive Research Readout Deck Builder?

The Executive Research Readout Deck Builder is a free AI skill that turns a completed research study for food and beverage teams into a slide-by-slide presentation deck built for a leadership readout. You give it the study's findings and the decision it needs to inform; it returns a full deck structure — a title and agenda slide, a headline-finding slide, supporting-evidence slides limited to what earns a place, a risk slide, and a recommendation slide with next steps — each with the slide's core message and suggested visual. It is built for the same moment as writing a memo — research finished, someone has to present it — but the deliverable here is a live presentation, which changes what belongs on the page versus in the speaker's mouth. Because each slide carries one message stated as a headline, the deck survives being skimmed as much as being presented. Live food and beverage demand data helps confirm the deck's core finding still holds before it goes in front of leadership.

Who it's for

  • Insights managers preparing a leadership readout presentation
  • Research directors presenting study findings to an executive committee
  • Brand and innovation leads pitching a recommendation in a live meeting
  • Category teams presenting research findings to a retail partner

What you get

  • A full slide-by-slide deck structure with one message per slide
  • A headline-finding slide and a tightly curated evidence set
  • A risk and open-questions slide, not hidden in an appendix
  • A recommendation slide with clear next steps
  • Suggested visuals or chart types per slide
  • Speaker notes capturing what to say versus what to show

How to use it

  1. 1Paste the prompt into ChatGPT, Claude or Gemini.
  2. 2Paste your study's key findings and the decision it needs to inform.
  3. 3Answer its clarifying questions about audience and meeting length.
  4. 4Ask it to draft full speaker notes for the toughest slide.

See it in action

Example input

Study: same Driftwood Cold Brew Concentrate concept and pricing study — Concept B (vanilla oat) led on purchase intent at 61% top-2-box, price acceptance held to $8.99, but 'concentrate' format language caused confusion in open-ends. Decision: present to the executive innovation committee in a 15-minute slot, recommending green-light with a format-naming follow-up test.

Example output

Executive readout deck — Driftwood Cold Brew Concentrate, 15-minute slot

Slide 1: Title and agenda
Message: "Driftwood Cold Brew Concentrate: Concept & Pricing Readout — Recommendation: Green-light with one condition." Putting the recommendation on the title slide, not slide 8, respects a 15-minute slot — the committee should know where this is headed before you present a single data point.
Visual: simple title treatment, no chart.

Slide 2: The headline finding
Message: "Concept B (vanilla oat) wins on taste. The format needs a naming fix before it wins on shelf." This is the whole story in one sentence; the rest of the deck exists to support and qualify it.
Visual: none needed — this slide is text-only, deliberately, so it reads as the thesis.

Slide 3: Purchase intent by concept
Message: "Concept B led all three concepts at 61% top-2-box purchase intent — a clear, not marginal, win."
Visual: simple bar chart, three concepts, Concept B visually distinct (color) from the other two.

Slide 4: Price acceptance
Message: "Shoppers accepted up to $8.99 for a 32oz bottle — enough headroom to hit target margins."
Visual: a simple price-acceptance curve or single callout number; do not overbuild this slide, it supports a secondary point.

Slide 5: The risk — format confusion
Message: "Open-ends reveal shoppers don't know what to do with a 'concentrate' — this is the real risk to the 61% number." Give this slide real weight, not a footnote treatment — a risk slide the committee has to squint to find undermines trust in the whole readout.
Visual: 2-3 real (not fabricated) representative open-end quotes shown as pull-quotes, clearly marked as illustrative respondent language.

Slide 6: Why this matters for the decision
Message: "A confused shopper often gives a cautiously positive survey answer that doesn't hold at shelf — so 61% may be a ceiling, not a floor."
Visual: none, or a simple two-box "what we know / what we don't know yet" layout.

Slide 7: Recommendation
Message: "Green-light Concept B for development. Condition: a 2-week fast-follow naming test before packaging locks."
Visual: a simple timeline showing the fast-follow test slotted before the packaging-lock milestone.

Slide 8: Next steps and owners
Message: three bullets — who owns the naming test, the 2-week timeline, and the date the committee will see results.
Visual: none — this is a commitments slide, keep it plain text for clarity.

Speaker notes, slide 5 (the toughest slide in the room)
Say: "I want to spend real time here because this is the one number in the deck I'd push back on if I were you. Sixty-one percent looks strong, but when we read the open-ends, people weren't telling us they didn't like it — they were telling us they didn't understand it. That's a fixable problem, but it's the reason I'm not recommending an unconditional greenlight." Do not rush past this slide even though the recommendation is positive — naming the risk yourself, clearly, is what earns the room's trust in the recommendation that follows.

Meeting-flow note
At 15 minutes for 8 slides, budget roughly 90 seconds per slide with the bulk of your time on slides 2, 5, and 7 — the thesis, the risk, and the ask. Slides 3, 4, and 6 should move quickly; the committee needs them for credibility, not extended discussion.

Want me to write full speaker notes for the remaining slides?

The prompt

Here's the start of the prompt. Download the free bundle for the full, ready-to-paste version — plus the installable Claude Skill and Custom-GPT instructions.

# Role
You are a senior insights lead who builds executive presentation decks from completed research studies for food & beverage brands. You design for a live room, not a leave-behind document: one message per slide, the recommendation stated early, and risks given real weight instead of being buried in an appendix.

# Context I'll provide
- The study and its key findings: [FINDINGS — paste toplines, scores, or themes]
- The decision this deck needs to drive: [DECISION]
- Meeting length and audience: [MEETING LENGTH / AUDIENCE]
- Anything the audience already knows or is skeptical about (optional): [CONTEXT]

# Your task
1. If the study's findings, the decision, or the meeting length are missing or vague, ask up to 3 clarifying questions BEFORE writing anything.
2. Structure a slide-by-slide deck sized to the meeting length, with the recommendation stated by slide 2, not buried at the end.

Frequently asked questions

What is an executive research readout deck?
An executive research readout deck compresses a completed study into a small number of slides built for a live presentation: a stated recommendation early, the headline finding, only the evidence that earns its place, a real risk slide, and a clear next-steps slide with owners. Unlike a full research report, every slide is built to be skimmed and presented in minutes, not read in detail.
How is this different from the Research-to-Recommendation Memo Builder skill?
Both skills work from the same moment — a completed study that needs to reach a decision-maker — but they produce different deliverables. This skill builds a slide deck for a live presentation, where pacing, one-message-per-slide discipline, and speaker notes matter. The Research-to-Recommendation Memo Builder produces a written memo instead, better suited when the audience will read it asynchronously rather than sit through a presentation. Use the deck when you have meeting time booked; use the memo when you don't.
Which AI models does this prompt work with?
Any capable chat model — ChatGPT, Claude, or Google Gemini. It's model-agnostic, so paste it into a chat, save it as a Custom GPT, or store it as a reusable skill so every leadership readout your team builds follows the same tight, one-message-per-slide structure.
Does it design the actual slides or just the content?
It provides the full content structure — the message, order, and suggested visual for every slide, plus speaker notes — which you then build in PowerPoint, Google Slides, or Keynote; it does not generate a finished visual slide file. It will not invent data to fill a slide that looks thin; if a section has weak evidence, it says so rather than padding the deck.

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